I shared this for a few simple reasons — if you watched the speech you should know as well. The passion in his voice and power in his words are so present because of the way he believes in all of it. As I watched — I listened to every single word with purpose, eagerness, intent and this openness that only after, now was I able to appreciate and recall. I listened to every single word, breath, emotion, feeling and vision he shared as he intentionally delivered his speech.
Triad Have you ever tried to dance to a waltz? Someone counted for you: Soon, your klutzy steps flowed more smoothly. You had the beat. You had the rhythm. You had the flow. The three-beat measure stimulated you. The three-beat measure motivated you.
And the three-beat measure exhilarated you. The three-beat measure is well-ingrained in our daily lives, rhythmically sliding off our tongues and into the ears of others: Wine, women, and song Butcher, baker, and candlestick maker Tall, dark, and handsome Hop, skip, and a jump Beg, borrow, and steal Signed, sealed, and delivered Life, liberty, and the pursuit of happiness.
In music, a triad is composed of three notes that make a chord. Applying the same concept to speechwriting, think of a triad as a group of three words or three phrases used together to increase memorability and impact with a rhythmic beat.
Add even more impact with alliteration where each of the three words begins with the same letter. Effective speakers share ideas with impact, insight and intensity.
They engage listeners with courage, conviction and confidence. Effective speakers convey their point of view confidently, cogently and convincingly. They sew their thoughts with the threads of innovation, inspiration and imagination.
Effective speakers enrich, enlighten and entertain their audiences. They strive for compatibility, capability and credibility. Refrain In music, a refrain is a regularly recurring phrase or verse.
So too in speechwriting. A refrain is a short phrase used in a series of at least three sentences. This short repetitive phrase is more strategic to the message and more memorable to the audience than repetition.
Consider the message strategy and memorability in this example delivered at the Republican Convention by then-First Lady Laura Bush: You can also use just two words to develop the refrain as Arnold Schwarzenegger did at the Republican Convention: Back from the attack on our homeland.
Back from the attack on our economy. Back from the attack on our way of life.Matthew McConaughey Oscar Award Speech Text Audio Video. Investing in world's poorest children can save millions of lives, UN study finds, UN, September 7, Some people fear there will be fatigue at hearing those depressing stories all the time, or the advertisers will pressure the media companies to put a bit more entertainment or good news on .
Matthew McConaughey: 'There are three things that I need each day', Oscars acceptance - July 20, 2 March , Dolby . Cross Cultural Poetics. hosted by Leonard Schwartz. Image credit: Carlos David. Cross Cultural Poetics is produced in the studios of KAOS-FM at The Evergreen State College in Olympia, Washington.
The 82nd Academy Awards ceremony, presented by the Academy of Motion Picture Arts and Sciences (AMPAS), honored the best films of and took place on March 7, , at the Kodak Theatre in Hollywood, Los Angeles beginning at p.m. PST / p.m. benjaminpohle.com ceremony was scheduled well after its usual late-February date to avoid conflicting with the Winter Olympics.
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